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Technical SEO • WordPress Systems • AI Automation

I build web systems that improve visibility, workflows & operations.

I build structured web systems that improve visibility, workflows, customer journeys, and business operations.

VIEW MY WORK LET’S BUILD YOUR SYSTEM
7+Years Experience
3Core Service Pillars
Systems-FirstArchitecture & Execution
SYSTEMS WORKFLOWArchitecture • Execution Preview
System Online
Current Mission SEO Operations System Plan → Build → Validate
Next Action Connect verified portfolio data, presentation, and conversion workflows. Priority: High
Project Health
  • SEO Operations SystemActive
  • Membership Platform SystemTesting
  • Portfolio Operations SystemBuilding
AI Strategic Insight Focus on the highest-leverage action that moves the current mission toward completion. Human approval required

SELECTED SYSTEMS & REPRESENTATIVE WORK

  • Membership & Dating Platform System
  • Media Growth & SEO Operations System
  • Lead Funnel & Client Journey Systems

SOLUTIONS

Systems that solve real business problems.

I lead with the business problem and desired outcome, then choose the right mix of technical SEO, WordPress systems, UX, integrations, and automation to solve it.

Technical SEO & Performance

Strengthens technical search foundations, site health, discoverability, performance, and the clarity needed to prioritize SEO improvements.

  • Technical SEO audits
  • Crawlability & indexation
  • Site architecture & internal linking
  • Schema markup
  • Core Web Vitals & performance optimization
  • Local SEO & Google Search Console workflows

WordPress Web Systems

Transforms WordPress from a collection of pages and plugins into a maintainable business system with clearer workflows, stronger operational control, scalable custom functionality, and room for future integrations.

  • Custom WordPress systems & scalable architecture
  • Custom plugins, themes & business functionality
  • Dashboards, client portals & admin tools
  • Membership, user roles & access-control logic
  • Funnels, forms, onboarding & WooCommerce workflows
  • REST APIs, webhooks & third-party integrations

AI Automation & Workflow Systems

Reduces fragmented manual processes, improves operational clarity, and creates structured foundations for responsible AI-assisted workflows and integrations.

  • AI-assisted workflow design
  • Business process automation
  • REST API & webhook integrations
  • Reporting & operational workflows
  • AI assistant architecture
  • Automation-ready system foundations

FEATURED SYSTEMS / CASE STUDIES

Systems I’ve Built

EXPLORE ALL WORK →

REPRESENTATIVE BUILD

Membership & Dating Platform System

Problem
A membership-based digital platform needed structured user access, profile discovery, interaction controls, and subscription-aware functionality without exposing private client implementation details.
System
Built a WordPress-based membership platform with subscription access, member profiles, messaging permissions, likes and favorites, filtering, presence indicators, and role-based user experiences.
Business Value
Designed to support a subscription-style digital business model, structured member interaction, clearer access rules, and scalable feature growth.

PRIVATE SYSTEM / ANONYMIZED

Media Growth & SEO Operations System

Problem
Technical SEO tasks, keyword work, reporting, and optimization priorities can become fragmented across pages and stakeholders when there is no centralized operational view.
System
Built a centralized SEO operations system for technical SEO tasks, page checklists, keyword workflows, reporting, prioritization, and stakeholder visibility.
Business Value
Turns scattered SEO execution into a more structured, trackable, and communicable workflow while keeping technical priorities visible.

REPRESENTATIVE WORK

Lead Funnel & Client Journey Systems

Problem
Service businesses often have disconnected landing pages, forms, calls to action, and onboarding steps that make the customer journey harder to understand and manage.
System
Developed landing pages, strategy pages, forms, onboarding paths, and conversion-focused WordPress experiences for agencies, entrepreneurs, and service businesses.
Business Value
Improves clarity, trust, lead-capture flow, and the handoff between website interactions and client or sales processes.

STARTING INVESTMENT

Clear starting points. Scope follows the problem.

I first understand the business problem, technical requirements, constraints, and desired outcome. The figures below are starting investments; final scope is defined after discovery.

ONE-TIME

Technical SEO Audit

Identify and prioritize the technical issues affecting crawlability, indexing, performance, structured data, and overall site health.

Starting investment $750–$1,500
  • Technical site review
  • Crawl & indexing diagnostics
  • Performance & Core Web Vitals
  • Schema / structured data review
  • Prioritized action roadmap
REQUEST AN AUDIT →

MONTHLY

Website Care + Technical SEO

Keep your WordPress platform maintained, monitored, technically healthy, and ready for continuous performance and SEO improvement.

Starting investment $950 / month
  • WordPress maintenance
  • Technical SEO monitoring
  • Performance and issue fixes
  • Site-health checks
  • Structured monthly reporting
DISCUSS ONGOING SUPPORT →

PROJECT

Custom WordPress Systems

Build the functionality your business actually needs—dashboards, portals, workflows, integrations, membership logic, and custom application behavior.

Projects start at $5,000
  • Custom plugins & functionality
  • Dashboards & client portals
  • API & webhook integrations
  • Membership / workflow systems
  • Architecture, testing & documentation
SCOPE MY SYSTEM →

Starting investments are shown in USD. Final pricing depends on scope, complexity, integrations, timeline, and deliverables. Custom proposals are provided after project discovery.

SYSTEM ENGINEERING PROCESS

How I Build Systems

  1. 01ANALYZE

    Understand the business, users, constraints, data, and current state.

  2. 02DIAGNOSE

    Find the real bottleneck, root cause, and highest-leverage opportunity.

  3. 03ARCHITECT

    Design the system, information flow, components, and implementation path.

  4. 04BUILD

    Develop the solution with maintainable modules and clear operating rules.

  5. 05VALIDATE

    Test behavior, usability, performance, SEO, security, and edge cases.

  6. 06MEASURE

    Track meaningful signals so decisions are based on evidence, not guesswork.

  7. 07IMPROVE

    Refine the system using results, feedback, and changing business needs.

PAINScattered SEO tasks and unclear priorities
PROCESSAudit → prioritize → structure → measure
SOLUTIONSEO Command Center
OUTCOMEClear technical priorities, visibility, and progress
Felix Cordero Jr. in professional attire

ABOUT FELIX CORDERO JR.

I build systems, not just websites.

I build structured web systems that improve visibility, workflows, customer journeys, and business operations.

Web Systems DeveloperTechnical SEOWordPress SystemsAI AutomationUX/UI & Conversion Systems

My focus is clarity: diagnose the real problem, build the right architecture, execute carefully, measure what matters, and improve the system over time.

READY TO BUILD?

Need a website that works as a business system?

Start with the business problem. I’ll help define the system, architecture, workflow, and next practical step.